igniting a culture of innovation

Innovation Coaching

Great teams and great individuals all have one thing in common: a great coach. As your innovation coach, I can help you across a multitude of topics. I can help you take a step back and look at the bigger picture, as well as help identify the small moves that must be made for successful innovation development.


If you don't know what you have, how can you determine what you need? I will inventory/map out your current process and identify what is actually being done. After an analysis, I will identify the holes and collaborate with you to fill them. You will see a direct improvement in your innovation output and efficiency.


Brainstorming formulas rarely work because every session must be customized to the issue and group at hand. I will facilitate your ideation session with solid goals and actionable outcomes.


Innovation is a journey. When everyone understands where they're going, it's easier to get there. I can develop an innovation strategy specific to your company's needs and help create a culture that will continue to drive your business through innovation.

Problem Identification

A problem can't be solved if it hasn't been defined. Before helping to finding a solution, I will analyze your current challenges and identify the constraints that we must work within, leading to a more robust and complete solution.

Public Speaking

Please contact me directly for public speaking engangements. From personal groups to large auditoriums, I can speak to your group on a variety of topics, including problem-solving methods and how to match innovation with strategy.


Soap Box Rocket is an innovation consultancy founded and operated by Craig Damlo.

Soap Box Rocket was founded to ignite a culture of innovation across a wide range of industries. Craig does this by analyzing a client's current innovation workflow to create an environment conducive to capturing, cultivating, and applying innovative ideas. By igniting a culture of innovation, clients no longer have to start at ground zero.

As an innovation evangelist, Craig influences and fuels strategies that cultivate a culture of open innovation. He hold degrees in physics and mathematics and spent a decade developing innovative products for a highly regulated market, was involved in experimental flight test, developed new rules and regulations for the aerospace industry, and was instrumental as the director of an innovation group. He is also a licensed ham (KU7CAD), a tinkerer and a maker, an amateur photographer, and a former pyrotechnician. Craig is a failed juggler.



Speaker, "Using Design Thinking for Systems Innovation" at Front End of Innovation Europe 2017 presented as part of London Tech Week 2017 in London, UK. June 2017. [SLIDES]

Panelist, "A.M. as a Key Enabler of Aerospace Innovation Incubation, Partnering and Funding Strategies" at 4th Additive Innovation in Aerospace, Medical, and Automotive Summit hosted by Infocast. October 2016.

Speaker, "Using Design Thinking in Aerospace Systems Innovation" at Space Tech Expo 2016 and Aerospace Electrical Systems Expo 2016 in Pasadena, CA. May 2016. [SLIDES]

Keynote Speaker, "Design Thinking for Systems Innovation" at R&D Management Innovation Summit hosted by Innovation Enterprise. March 2016. [SLIDES]

Panelist, "Open Innovation as an R&D Tool" at R&D Management Innovation Summit hosted by Innovation Enterprise. March 2016.

Panelist, "Innovation vs Invention" at R&D Management Innovation Summit hosted by Innovation Enterprise. March 2016.

Invited Lecturer, Introduction to Design Thinking Workshop at Western Washington University, IDEA Institute. March 2016. [SLIDES]

Speaker, "Using Design Thinking in Aerospace Innovation for TLEs" Community of Practice Webcast at The Boeing Company, Enterprise Technical Lead Engineers. January 2016. [SLIDES]

Keynote Speaker, "Using Design Thinking in Innovation and How to Apply it to Your Career" Rising Leaders Forum Keynote at Tech Symposium 2015: Northwest Aerospace at the Forefront of Innovation hosted by Pacific Northwest AIAA. November 2015. [SLIDES]

Graduation Speaker, Stanford Innovation and Entrepreneurship Certificate Graduation at Stanford University, Center for Professional Development. October 2015.

Engineering Career Ask Me Anything (AMA), at University of Washington hosted by the UW Chapter of ASME. April 2015.


Damlo C. Igniting innovation [curated blog]. https://medium.com/igniting-innovation.

Damlo C. Culture of Innovation [Newsletter]. http://us11.campaign-archive2.com/home/?u=dcc38651e9322f6282eebcaec&id=806550689e Sign Up

Damlo C. User Review: Sony NEX-5 photocomment. 2011; 32-33. photocomment Issue 24.

Thompson S, Damlo C. KUTEsat sensing of radiation energies, fluxes and exposure geometry in the space environment using a RADFET array. Presented at the 10th International Space Conference of Pacific-Basin Societies, Nagoya, Japan, December 2003. http://hdl.handle.net/2014/7301.

Damlo C. Backing up isn't only for buses. Kansas Trans Reporter. 2003; 12-13. http://www.kutc.ku.edu/~kutc/pdffiles/KTR%2016.4.pdf.

Damlo C. To back up or to back up. . . Kansas Trans Reporter. 2002; 13-14. http://www.kutc.ku.edu/~kutc/pdffiles/KTR%2015.1.pdf.

Damlo C. Be your own weather reporter. KUTC Newsletter. 2000;11, 13. http://www.kutc.ku.edu/pdffiles/KUTC%20Sum-00.pdf.


Damlo C. Launch Pad Problems [host]. http://lpp.soapboxrocket.com.

Damlo C. Understanding Your Customer, a Founders LIVE Influencers Series [host]. Understanding Your Customers.

Alves P, Damlo C, Goots J, Middleton A. Book Guys [co-host]. http://bookguys.ca.


Coach, A++ Startup Weekend Seattle. 2017. Techstars Startup Weekend

Coach, Kirkland’s Startup Weekend on Smart Cities. 2016. Techstars Startup Weekend

Coach, Entrepreneurship Student Business Pitches, IDEA Institute. 2016. Western Washington University

Mentor, Speed Mentoring, Tech Symposium 2015: Northwest Aerospace at the Forefront of Innovation. 2015. Pacific Northwest AIAA.

Chair, Graduation Committee, Stanford Innovation and Entrepreneurship Certificate. 2015. Stanford University, Center for Professional Development.

Steering Committee Member, SAE International A-10 Aircraft Oxygen Equipment. 2014-Present. SAE A-10.

Committee Member, SAE International A-10 Aircraft Oxygen Equipment. 2011-Present. SAE A-10.

Member of the Aviation Rulemaking Committee, U.S. Department of Transportation, Federal Aviation Administration. Lavatory oxygen installation requirements. 2011-2012. Final Report.

Community/Nonscientific Member of the Institutional Animal Care and Use Committee, Puget Sound Veterans Affairs Health Care System. 2009-2012. IACUC Puget Sound VA.

Expo Judge, Northwest Association for Biomedical Research. 2009. NWABR.

Eagle Scout, Boy Scouts of America.

Igniting a culture of innovation



+1 (206) 414-9704

Innovation is a Social Activity